Paul Priestman is a world-leading industrial designer, known for envisioning and delivering complex, high-profile transport projects, including New Tube for London, Hyperloop passenger capsules, Airbus aircraft interiors and the new Hong Kong Metro Trains. 

Anticipating the social and environmental needs of the future, Paul’s projects from products to public transport systems show how design can improve life in a way that is simultaneously sustainable for the planet.

He is Chairman and Creative Director of Puli Innovations Shanghai, Global Creative Director of China Railways and Rolling Stock Company and a past president of the UK’s Design Business Association. He founded the international design company PriestmanGoode in 1987, and chaired the company until 2022.